I found this really interesting video post on the FBBusiness blog, if you’re in to social media you should definitely be checking these guys out consistently. Always some very interesting content to be had there. The video goes over some very interesting stats, like how much engagement goes on in 20 minutes: over a million [...]

As you may have seen, I posted the hype trailer that Nike Basketball created in collaboration with Robert Rodriguez.  It is now out, and I must say it is must see. This is the best thing I’ve seen Nike do in a long time. Good on Kobe for letting them do this as well, if anything [...]

Last night, thanks to Twitter I was able to catch the return of the “Most Electrifying Man in Sports Entertainment” – The Rock. Or who is now known as Dwayne Johnson. It brought back great moments from my childhood as a die hard wrestling fan. Most of my good friends know.. I was hooked on [...]

Malcolm Gladwell author of some of my favorite books, the most popular being “The Tipping Point” sat down with the folks at The Biz Media during “The Art of Marketing Conference” in Toronto this passed November, they went in to detail on his thoughts on social media. Gladwell has been well documented to be against [...]

I’m not a huge fan of Valentines Day as I, like many others think it is an overrated holiday that has been blown out proportion to make men shower their significant others in gifts. But I saw this ironic video put out by Eric Qualman at Socialnomics the man who put out my favorite social media book, [...]

Note: This is a blog post I had posted on RTZ (Raptors Tweet Zone) Fans. An up and coming Twitter inititiative that’s sole purpose is to create engagement for Toronto Raptor Fans alike. You can follow them at @RTZFANS , check out their website at rtzfans.tumblr.com and be sure to use the #RTZ hash tag [...]

This gave me chills the first time I saw it, excellently mastered. Flawless. Brought to you by the same agency who brought the previous “amazing” campaign, Goodby, Silverstein & Partners. In my opinion they have given the NBA the title of “Best Sport Marketing” and it’s not even close. Agency: Goodby, Silverstein & Partners Related Posts:Kobe [...]