ESPN Uses a Lin-Sane Headline And How They Addressed a PR Nightmare

Posted on February 20, 2012 by kennynorton 2 Comments
linsanity

      Linsanity By now, it is likely you have heard of “Linsanity”. If you haven’t, Linsanity is the nickname that has been properly given to the young point guard for the New York Knicks – Jeremy Lin. Jeremy Lin is the first Chinese American basketball player to ever play in the NBA and [...]

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AppsonAppsonAppsonApps – 5 Must Have iPhone apps for 2012

Posted on January 2, 2012 by kennynorton 2 Comments
iphone_4_apps-400x376

Alright, so you just got a brand new iPhone. There are hundreds of thousands of apps in the app store, and it can be baffling to find truly useful apps that will be worth downloading. This is my list of 5 apps that I highly recommend and use every single day. Tweetbot – Download | [...]

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Starbucks is Crushing it in the Mobile Space

Posted on November 9, 2011 by kennynorton No Comments
starbucks

This morning I awoke with the great news that Starbucks Canada was going to begin to offer support for mobile payments in Canada. After Starbucks launched their “Gold Star” loyalty campaign a few weeks back in Mid-October, I’ve been waiting for an option like this, instead of having to use a clunky (unavoidable now a [...]

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Win tickets to The Faceoff: Milos Raonic vs. Pete Sampras at the Air Canada Centre

Posted on October 31, 2011 by kennynorton 11 Comments
Faceoff_image

Hey everyone, I have been slacking lately with my posts as of late, but I have some exciting news! I’ll be honest, I’mĀ  not a hardcore tennis fan, but I think you would have to be hiding under a rock in Toronto and have NOT heard of Milos Raonic ( @milosraonic ) Milos is the [...]

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5 Bands That Prove Rock n’ Roll is Alive And Well

Posted on August 30, 2011 by kennynorton 1 Comment
the trews

I’ve come across a lot of recent conversations on Twitter, and amongst friends that rock n roll is dead. And that the current breed of music has been far out classed by previous generations several times over. Now, from an overall perspective that could be true. But the purpose of this post is to provide [...]

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The Secret to Fitting in at any Internship or New Workplace

Posted on July 27, 2011 by kennynorton 3 Comments
OfficeJim_1225930411

Ok, maybe this title is a little too polar, I can’t guarantee you are going to fit in. But from my times in many internships and working at a variety of new businesses, it’s one of the best tricks I’ve picked up and its almost flawless in terms of fitting in with a new crowd [...]

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How Twitter Has Changed Sports Forever

Posted on July 5, 2011 by kennynorton 2 Comments
lebron-twitter

With over 200 million tweets per day, Twitter has officially solidifiedĀ  itself as a social media juggernaut. For those that were skeptics of social media as a tool that will stick, Twitter’s sheer adoption has pretty much put all of them to rest. I’ve been a frequent user of Twitter for roughly 2 years now, [...]

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Word of Mouth is on Digital Steroids: Social Media Revolution – Part 3

Posted on June 28, 2011 by kennynorton No Comments
socialmediarevolutionsmall

Erik Qualman, author of my favorite social media book “Socialnomics” is back with another rendition of his very well known infographic video “Social Media Revolution”. This is part 3, with some very new and insightful statistics, but also some very familiar ones as well. I’m thinking if you attend any social media conference in the [...]

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The NHL’s Most Discussed Player

Posted on June 27, 2011 by kennynorton 2 Comments
Sidney Crosby

Inspired by my last post on the face of the NHL – Sidney Crosby. I decided to do a share of voice comparison of some of the NHL’s biggest players, and measure just how large his online social presence is, and if his is the largest of some of the NHL’s most marquee names. Using [...]

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This is Sidney Crosby

Posted on June 22, 2011 by kennynorton 2 Comments
crosby cup

Sidney Crosby of the Pittsburgh Penguins may be the most consistent performer that the NHL has ever seen (since of course the Great One, Wayne Gretzky). At the age of 23 he had won an NHL MVP, Stanley Cup, Conn Smythe and also, let’s not forget a Gold Medal at last year’s Winter Olympics in [...]

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